At Magic Lab Sneaker Laundry, we don't just clean sneakers—we bring them back to life! Based in Kimberley, Northern Cape, our sneaker lab is all about giving your kicks the fresh start they deserve.
What began in 2021 as a side hustle quickly turned into a full-time obsession. By 2022, Magic Lab Sneaker Laundry had grown into a fully-fledged sneaker spa and restoration store. Today, we're the go-to spot for sneakerheads and casual wearers who know that fresh sneakers = fresh vibes.
No shortcuts, no guesswork—just careful hand-cleaning with the right products for every material and colour. We strip the laces, refresh the insoles, clear out outsole debris, and then work our cleaning magic. Every step is tailored to your shoe's material, ensuring safe, effective results that leave your sneakers looking brand new.
Thorough cleaning using specialized products for each material
Restoring faded colours to their original vibrancy
Applying protective coatings to keep shoes fresh longer
The name might be Magic Lab Sneaker Laundry, but our magic doesn't stop at sneakers. We clean and restore all kinds of footwear—from muddy rugby boots and worn-out heels to comfy Crocs and more. If it goes on your feet, chances are we can bring it back to life.
Because let's be real… every shoe deserves its moment to shine ✨.
From everyday beaters to limited editions and collectibles
Cleaning and deodorizing for all sports footwear
Restoring your favorite casual footwear to like-new condition
Even heels, boots, Crocs, and other specialty footwear!
We clean caps and hats. Keeping you fresh from head to toes.
Gentle, parent-approved care for little kicks — tough on playground grime, kind on tiny soles.
Need your sneakers back in a hurry? Our standard service gets your pair ready in about 48 hours. But if you're in a rush, we've got you—choose our same-day express or 24-hour service for a little extra.
Sneakers aren't just shoes anymore—they're investments, statements, and part of your story. With the rising cost of footwear, we believe every pair deserves to last. At Magic Lab Sneaker Laundry, we're here to protect your kicks and add years to their life. Because when your sneakers stay fresh, so do you.
